
PRIVACY POLICY
Last Updated: June 15, 2026
1. WHO WE ARE
This Privacy Policy explains how personal data is collected, used, and protected by:
Sport Line Ltd.
Address: 63 Macgahan str., 1510 Sofia, Bulgaria
Email: sales@r-class.bg
Website: www.r-class.bg
Sport Line Ltd. is the data controller responsible for the processing of personal data in accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR").
2. WHAT PERSONAL DATA WE COLLECT
Depending on your interaction with our website and services, we may collect the following categories of personal data:
Identification Information
First and last name
Company name
Company registration number and VAT number (where applicable)
Contact Information
Email address
Telephone number
Shipping address
Billing address
Order Information
Purchased products
Order history
Returns and exchanges information
Payment Information
We do not store credit or debit card details.
Payments are processed by authorized payment providers and financial institutions in accordance with their own privacy and security policies.
Technical Information
IP address
Browser type
Device information
Operating system
Website usage data
Marketing Information
Newsletter subscription preferences
Marketing communication preferences
Information collected through cookies and similar technologies
3. HOW WE COLLECT YOUR DATA
We collect personal data when you:
Create a customer account;
Place an order;
Subscribe to our newsletter;
Contact us by email, phone, or contact form;
Interact with our website through cookies and analytics tools;
Engage with our advertisements and marketing campaigns.
4. HOW WE USE YOUR PERSONAL DATA
We use your personal data for the following purposes:
Order Fulfilment
Processing and managing orders;
Payment administration;
Product delivery;
Returns and exchanges;
Customer support.
Legal Compliance
Accounting and bookkeeping;
Tax compliance;
Compliance with legal obligations.
Website Improvement
Analyzing website traffic and performance;
Improving user experience;
Developing and enhancing our products and services.
Marketing Activities
Sending newsletters;
Informing you about new products;
Promotional campaigns and special offers;
Personalized advertising.
Marketing communications will only be sent where permitted by applicable law or where you have provided consent.
5. LEGAL BASIS FOR PROCESSING
We process personal data on one or more of the following legal grounds:
Performance of a Contract
To process and deliver your orders and provide customer support.
Legal Obligation
To comply with applicable tax, accounting, and legal requirements.
Legitimate Interests
To maintain website security, prevent fraud, improve services, and manage our business operations.
Consent
For marketing communications and the use of certain categories of cookies.
6. SHARING OF PERSONAL DATA
We may share your personal data with:
Payment Providers and Banks
For payment processing and fraud prevention.
Courier and Delivery Services
To deliver your orders.
Hosting and IT Service Providers
For website operation, maintenance, and security.
Analytics and Marketing Providers
Google Analytics
Google Ads
Meta Pixel (Facebook and Instagram)
Professional Advisors
Including accountants, auditors, legal advisors, and regulatory authorities where required.
All third parties processing personal data on our behalf are required to comply with applicable data protection laws.
7. INTERNATIONAL DATA TRANSFERS
Some of our service providers may process personal data outside the European Economic Area (EEA).
Where such transfers occur, appropriate safeguards are implemented in accordance with GDPR requirements, including the use of Standard Contractual Clauses approved by the European Commission.
8. DATA RETENTION
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations.
Typical retention periods include:
Accounting records and invoices: up to 10 years;
Customer account information: until account deletion or inactivity requirements apply;
Marketing data: until consent is withdrawn;
Security logs and technical data: for a reasonable period necessary to maintain website security.
9. DATA SECURITY
We implement appropriate technical and organizational measures to protect personal data, including:
SSL encryption;
Secure servers and infrastructure;
Restricted access to personal information;
Protection against unauthorized access, disclosure, alteration, or destruction of data.
While we take reasonable steps to safeguard information, no method of transmission over the internet can be guaranteed to be completely secure.
10. YOUR RIGHTS
Under the GDPR, you have the right to:
Access your personal data;
Request correction of inaccurate data;
Request deletion of your personal data;
Restrict processing;
Request data portability;
Object to processing;
Withdraw consent at any time where processing is based on consent.
To exercise any of these rights, please contact us at:
sales@r-class.bg
11. COOKIES
Our website uses cookies and similar technologies to:
Ensure proper website functionality;
Analyze website traffic;
Improve user experience;
Provide personalized content and advertising.
Further details can be found in our Cookie Policy.
12. COMPLAINTS
If you believe that your personal data has been processed unlawfully, you have the right to lodge a complaint with the competent supervisory authority:
Commission for Personal Data Protection
Address: 2 Prof. Tsvetan Lazarov Blvd., 1592 Sofia, Bulgaria
13. CHANGES TO THIS PRIVACY POLICY
We reserve the right to update this Privacy Policy from time to time to reflect changes in legal requirements, technology, or our business practices.
The latest version will always be available on www.r-class.bg.
By using our website, you acknowledge that you have read and understood this Privacy Policy.
SPORT LINE LTD
Bulgaria, Sofia 1510, 63 Macgahan str.
Telephone: +359 2 9451505
Mobile: +359 898 682 981
Fax: +359 2 9451506
E-mail: sales@r-class.bg